In a bid to compete against the Reliance Jio which recently introduced buyback offers on iPhone 8, iPhone 8 Plus and iPhone, Bharti Airtel is bringing the iPhone X to its online store from November 3.

According to a report from ET Telecom, the telecom operator will offer iPhone X bundled along with some Airtel plans on its newly launched online store. “A mad scramble for the device is expected amongst the die-hard iPhone loyalists in India. And given limited stocks of iPhone X available globally, the Airtel Online Store will be amongst the handful of platforms in India for the early birds to get their hands on the device,” a senior executive told ET Times.

Airtel has not commented on this yet. The move aims to take on Jio that offers up to 70 per cent buyback on Apple’s latest iPhone 8, iPhone 8 Plus and iPhone X. Buyer can enroll for the buyback by entering the IMEI number and phone number for your iPhone. The offer is applicable for iPhone 8, iPhone 8 Plus and iPhone X bought from RRL Store, Jio.com, MyJio or Amazon.in.

Airtel on Monday also announced a new 4G smartphone in partnership with domestic mobile devices manufacturing company Celkon. The smartphone is called Celkon Smart 4G and will effectively cost Rs 1,349.

The Celkon Smart 4G is a full touchscreen 4G smartphone with a cuurrent market price  of about Rs 3500. The phone comes with a 4-inch touchscreen is a powered by Android Marshmallow. The dual SIM Smart 4G is backed by a 1500mAh battery and powered by 1.3 GhZ quad core processor with 1GB RAM and 8GB internal storage that’s expandable up to 32GB using a microSD card. A 3.2MP camera on front and 2MP front camera is given. 

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