Kahuna comes out of the gate with customer engagement platform

We keep hearing about the value of customer experience from some of the world’s biggest software companies. Last week Adobe trotted out the customer experience system of record at Adobe...

Amazon introduces new private certificate feature

At the Amazon Summit in San Francisco today, the company announced a new cloud service that enables organizations to create and manage private certificates in the cloud. While the Summit wasn’t...

Google matches 100 percent of its power consumption with renewables

When you look at the number of datacenters the hyperscale companies are developing worldwide, it can be a little frightening from an energy usage standpoint, but Google announced today...

Atlassian’s two-year cloud journey

A couple of years ago, Dropbox shocked a lot of people when it decided to mostly drop the public cloud, and built its own datacenters. More recently, Atlassian did the...

As marketing data proliferates, consumers should have more control

At the Adobe Summit in Las Vegas this week, privacy was on the minds of many people. It was no wonder with social media data abuse dominating the headlines, GDPR...

Google will make real-time Final Four predictions this weekend, air them as halftime TV...

Google wants to put its data science chops to the test – in real-time. This weekend, the company is going use data analytics techniques and machine learning during the...

IoT devices could be next customer data frontier

At the Adobe Summit this week in Las Vegas, the company introduced what could be the ultimate customer experience construct, a customer experience system of record that pulls in information,...

Salesforce introduces Integration Cloud on heels of MuleSoft acquisition

Salesforce hasn’t wasted any time turning the MuleSoft acquisition into a product of its own, announcing the Salesforce Integration Cloud this morning. While in reality it’s too soon to really...

Adobe wants to be your customer experience record keeping system

For years, the goal of marketers was to understand the customer so well, they could respond to their every need, while creating content specifically geared to their wishes. Adobe Cloud...

What washing dishes, driving a truck and working in a cemetery taught me about...

Sanjiv Kalevar Contributor Sanjiv Kalevar is a vice president at Battery Ventures in Boston. I work as a venture capitalist in a glass-walled office...